online marketing Archives - AdEspresso https://adespresso.com Facebook Advertising Optimization Tool Thu, 22 Sep 2022 21:38:12 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 https://adespresso.com/wp-content/uploads/2015/06/cropped-apple-touch-icon-32x32.png online marketing Archives - AdEspresso https://adespresso.com 32 32 How to Get Verified on Facebook in 2022 [UPDATED GUIDE] https://adespresso.com/blog/verify-facebook-page-step-step/ https://adespresso.com/blog/verify-facebook-page-step-step/#comments Thu, 22 Sep 2022 21:00:04 +0000 https://adespresso.com/?p=48990/ cover image

If you're an influencer or brand on Facebook, you might know what it's like to be targeted by scammers who create fake accounts and pretend to be you. When it happens, you need a way to show your ...
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How to Advertise on TikTok: A Guide to Using TikTok Ads in 2022 https://adespresso.com/blog/tiktok-advertising/ https://adespresso.com/blog/tiktok-advertising/#comments Wed, 08 Dec 2021 19:00:29 +0000 https://adespresso.com/?p=72164 cover image

TikTok is one of the most popular and most-downloaded apps in recent history, which makes it valuable as an advertising platform — especially if you want to reach younger Millennial and Gen Z ...
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12 of the Most Common Facebook Ad Mistakes Marketers Must Avoid https://adespresso.com/blog/facebook-ad-mistakes-fix/ https://adespresso.com/blog/facebook-ad-mistakes-fix/#comments Thu, 06 May 2021 16:00:23 +0000 https://adespresso.com/?p=53733 Facebook ad mistakes: cover illustration

In 2020, Facebook announced they had ten million active advertisers using the platform to promote their products and services, a three million increase from the previous year. To better serve a ...
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9 Time-Saving Facebook Ad Tools for Busy Marketers https://adespresso.com/blog/facebook-ad-tools/ https://adespresso.com/blog/facebook-ad-tools/#comments Thu, 04 Feb 2021 23:00:01 +0000 https://adespresso.com/?p=51021/ cover illustration

Facebook Ads can be exhausting. Trust us, we get it; there's a lot to keep up with and so much to manage. That's why we're such big fans of Facebook Ad tools that make our jobs infinitely ...
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LinkedIn Insight Tag the Ultimate Guide for Marketers https://adespresso.com/blog/linkedin-insight-tag/ https://adespresso.com/blog/linkedin-insight-tag/#comments Mon, 05 Oct 2020 19:19:05 +0000 https://adespresso.com/?p=71720

While LinkedIn is often an overlooked platform for advertising, it offers some of the best targeting options in the industry. You can create an audience based on someone’s employer, job title, ...
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Business Reopening: How to Plan for Your Success (Includes Free Template and Guide) https://adespresso.com/blog/business-reopening-plan-template-free/ https://adespresso.com/blog/business-reopening-plan-template-free/#comments Thu, 01 Oct 2020 23:47:59 +0000 https://adespresso.com/?p=71046

Whether you close for a few days for renovations, or for weeks because of a natural disaster (pandemic included), a lot of planning goes into reopening a business. Many people are dealing with this ...
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Top Instagram Updates in 2020 – September Edition https://adespresso.com/blog/instagram-updates-you-need-to-make/ https://adespresso.com/blog/instagram-updates-you-need-to-make/#comments Wed, 23 Sep 2020 16:23:26 +0000 https://adespresso.com/?p=40590

Are you up to date with all the latest and great changes that have recently come to Instagram? Social media evolves so quickly, and both Facebook and Instagram roll out updates at a rapid-fire ...
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7 Brands Killing it on TikTok That You Need to See https://adespresso.com/blog/tiktok-brands-examples/ https://adespresso.com/blog/tiktok-brands-examples/#respond Tue, 15 Sep 2020 04:28:58 +0000 https://adespresso.com/?p=71511

TikTok is the viral video sensation sweeping the nation, and it's like 2020's version of 2017's Snapchat. It took of quickly amongst Gen Z users, and it skyrocketed to become one of the most ...
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Viral Marketing: What It Is And How To Make It Work for You https://adespresso.com/blog/viral-marketing-examples-tips/ https://adespresso.com/blog/viral-marketing-examples-tips/#respond Wed, 12 Aug 2020 23:33:45 +0000 https://adespresso.com/?p=70500

Viral marketing is when a business’s content catches user interest to such a high degree that it is widely spread by the general public. Just as memes or videos sometimes take off and go viral, ...
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24 Free or Inexpensive Digital Marketing Tools to Drive Success in 2020 https://adespresso.com/blog/marketing-tools/ https://adespresso.com/blog/marketing-tools/#comments Wed, 10 Jun 2020 16:25:58 +0000 https://adespresso.com/?p=55607

Hundreds of marketing tools exist to help your business from every possible angle: they help with researching your market niche, creating high-quality content, reviewing campaign analytics, and much ...
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